Every time I start down the road to success, I hear this nagging little voice in the back of my mind, that says things like “that won’t work,” and “what a silly thing to do,” and “you don’t really want to do that.” It isn’t just when trying to make little decisions that it springs up. True, it can come up with something small like trying to decide my what topic my next article will be. I don’t know how many times, I’ve gone in circles from topic to topic, trying to find something that was perfect enough to satisfy that bit of self doubt nagging at me. It’s very time consuming, negative, and frustrating. Let’s figure out how to overcome self doubt.
It can happen with the big stuff as well. This is when things can get really costly, in terms of time and focus. I often find myself vacillating from one business strategy to the next. It’s easy to do with an online business, since the barriers to trying different strategies are often very low. It doesn’t take much to set up a website, create some content, and start promoting it. While those may be the three basic steps to success in the world of online business, as they say, the devil is in the details. Creating websites, content and promotion can be done literally hundreds of ways. Chances are, most of them will work to some degree or another. The key is to be persistent with one long enough to make it work for you.
Self doubt can very easily scuttle a perfectlyplan, by pointing out all the flaws and chinks, that are preventing the plan from working early on in it’s execution. This generally leads me, the entrepreneur, to the search for better, and “perfect” strategies. I hate to think about how many times I’ve let this happen to me. There are so many voices clamoring for your attention online, that distractions are a dime a dozen. Blogs, email subscriptions, and forums are all chock full of the next brilliant idea. Some of them are genuinely good, possibly even brilliant. But chances are that the one your working at the moment is pretty good as well.
It’s a difficult balancing act to follow. While every plan needs to be tweaked during execution, the decision to totally discard one should not be taken lightly. If components of a plan are not working, then remove, improve, or tweak them. Merging ideas from others into a plan can be important to it’s success. I’m finding, that as of late it’s better to block out that voice of self doubt. Instead of focusing on the pieces that aren’t working (there were always be some), it’s far better to look at successful results of a plan. The topics that seem to draw attention. The business partners that are looking for win-win relationships. The areas where you feel like adding real value to your clients and partners. That way, the voice of positive reinforcement can win out over, and drown the annoying squeaky one of self doubt.